Leveraging Your Value
“Brand equity assets such as name awareness, perceived quality, associations, and loyalty all have the potential to provide a brand with a price premium. The resulting extra revenue can be used (for example) to enhance profits, or to reinvest in…
Changing Culture
I heard a great formula for improving culture last week. Mark Clouse, CEO for Campbell Soup, said, “To improve your culture, you need to first create an attitude and culture of hope, building hope creates a stepping stone to confidence,…
What Others Think
One of the greatest regrets in life is being what others would want you to be, rather than being yourself. Shannon L. Alder The Gecko effect is trying to blend in instead of standing out. Sometimes where we are trying…
Getting Ready for NEXT
I think we all realize that we reap what we sow. If we want amazing results but we have poor processes we will not see the impact we are trying to make. If we want amazing but we are not…
Too Many Seats
From EOS, Entrepreneur Operating System If you’re like many entrepreneurs, you started your business with a great idea and did everything yourself. You generated sales, delivered your products or services, handled the finances, managed customer service and emptied the wastebaskets….
The “Crowding Out” Principle
The Crowding Out Principle: “If you spend all of your time on highly productive tasks, by the end of the day, you will have “Crowded Out” all the unproductive activities that might have distracted you from your real work.” Brian…
2024, Your Best Year Ever
There are a few things we need to do over the next few weeks to make sure we set ourselves set up for the best year we have ever had. You got this. Once your desired future is written down,…
Fix the System
Do you ever find that the results we are getting are not even close to what we were shooting for? Have you been frustrated by some of the team because they don’t seem to be able to produce what we…
KNOW: Know Yourself
I think it is important to understand who we are and what value we bring to your sphere of influence. In my new book coming out late next year, “Navigating Leadership: Know Yourself, Know Your Value, Know Your People, Know…
Changing Someone’s Life
Ever think that your journey and your story could be used to change someone’s life? I realize most of the time as we go through struggles, sometime significant, that we usually end up focusing on our situation, our challenges and…
Paradigm Shift
From 7 Habits of Highly Effective People by Stephen Covey To try to change outward attitudes and behaviors does very little good in the long run if we fail to examine the basic paradigms from which those attitudes and behaviors…